Tips for Writing a Good Personal Statement
Often being the first thing an employer is going to see on your profile, your personal statement is going to have to stand out, but how can you make sure yours noticed in an increasingly crowded jobs market?
Know your audience
It's important to tailor your statement to your intended audience and be specific. You definitely don't want a generic, "All things to all people" type of statement as recruiters have seen these a million times before and you're going to come off as bland.
Tailor each personal statement to the job you're applying to and be unique. Research the employer and find out their values and if you share them, then incorporate them into your personal statement.
Talk about some specific career goals in the particular industry you're looking to work in to show prospective employers you've made thoughtful choices about why you want to work for them and that you know your sector.
Read the job description thoroughly, then look for specific examples from your own career you can then apply to it, always keep the skills relevant to the role you're applying for.
Play to your strengths
Be bold. You only have around 200 words to make an impact and this is not a time to be modest and undersell yourself. This means not using sentences like, "I feel I have developed..." or "While I am not currently experienced in...". There are no maybes or feelings in a good personal statement, you can either do something or you can't.
This means being OK with shouting about your talents. Keep a copy of the job description at hand and try to match a strength to each point on there, then take your best two or three examples and incorporate them into the personal statement.
Remember to be honest here though, it's OK to be proud of your skills but don't over exaggerate them as you'll be easily found out at the interview!
The more specific you can be the better here. If an employer is looking for certain qualifications, tell them how long you've had the qualifications and what particular skills you've learned as a result.
If they're on the hunt for an excellent manager, tell them how many projects you've managed alongside the cost and scale. What project have you completed that is most relevant to this job and how will this specifically benefit the company you're applying too?
It never hurts to always be asking yourself questions as you write your personal statement and good stats can really help an employer quantify your achievements and see if you're a good fit for them.
Get to the point
This is no time to waffle. If you've got any exciting stories you can save these for when you're invited to the interview. It's important to get key information out quickly.
As well as being the master of brevity, you should also write in a way that's easy to read. Avoid long sentences and consider writing your personal statement in bullet points to help highlight the key parts. Write a few versions too before you finalise it in order to see what works best for you.
Proofread thoroughly and check your grammar
There's nothing worse than crafting the perfect, hard hitting personal statement, hitting that submit button only to realise you've made a spelling mistake. Nothing quite kills an application off like a spelling mistake or bad grammar.
You might want to get a friend or family member to give your personal statement the once over before you send, a second pair of eyes can usually spot any errors you've missed.